<aside> <img src="/icons/list_gray.svg" alt="/icons/list_gray.svg" width="40px" /> TL;DR: The Lume Design System is Hodinkee's first-ever design system that was created to meet the requirements of their suite of products. It provides the team with a flexible and cohesive approach to design, ensures consistency and efficiency across all digital properties, has increased time-to-market, and saves countless hours of design and development time.
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Lume, Hodinkee’s first-ever design system, was designed to meet the requirements across all of the company’s suite of products. An extremely flexible system, it was leveraged across both internal and customer-facing experiences, and ensured cohesiveness of experience and adherence to brand standards across products.
Alex Fortney, Lead Designer
Pat Krisko, Senior Front-End Engineer
Daniel Hour, iOS Lead
Jessie Moog, Senior Product Manager
Faster time to market
Decreased development time
Cohesiveness of brand expression across experiences
Consistency in user experience
Flexibility and scalability across all product use cases
Quicker implementation of changes
Reduction of maintenance cost
Cleaner code across all front-end products
We began work on this project following a brand refresh that was completed in 2022. Armed with new typography and brand standards, we were met with the challenge to build a design system that would serve all of Hodinkee’s products and properties. When we set off to build it, were were considering not just the Editorial site, Shop, and App, but also our back-end tools—our listing software, watch spec database, and inventory management tools.